Greg Melling
Autodesk, Inc.

Greg Melling is an Industry Consultant with a history of bringing creative solutions to Automotive manufacturers from design to marketing. Starting his career at GM Design in 1993, working in various aspects of design including digital modeling, milling, prototype development, scanning, virtual reality, and research. Greg moved into technology in 2000 where he has been working ever since at the leading edge of 3D Design Technology and Visualization. Greg worked on the scanning front with Paraform 3D, then with Alias Systems as a technology specialist before joining Autodesk Consulting group in 2006.  Over the last decade Greg has supported the innovation initiatives for over 50 companies throughout the world, gaining valuable insights into the business of global manufacturers. While evangelizing the value of CAD, Greg has been exploring how developments in  technology can allow the richness of CAD to be greater exploited throughout the product lifecycle. As a Solution Executive within Autodesk’s Global Accounts and Consulting team, Greg brings a diverse background, unique perspective, and genuine passion for business innovation.